The Apple iPod Phenomenon

How did the Apple iPod Phenomenon begin? What made this little gadget the main technological innovation of the last several years, while almost single handedly altering the entire business model for music? Few products ever reach the tremendous status that the Applie iPod phenomenon bestowed upon the iPod. You could say the iPod was at the right place at the right time, but really the key to its explosion in popularity lies with some good old fashioned marketing magic backed up with a great device and frequent redesigns and upgrades.

There’s always a newer, better iPod

If the brand new iPod you just bought isn’t old hat already, then just wait a few months or half a year. Apple is constantly rolling out new models of the iPod and this is one of the reasons that the Apple iPod phenomenon took place. Because the devices are so well received, even if you already have one, you want the newest and latest one with the extra feature your existing one doesn’t have.

People really crave the newest iPods and so iPod promptly doles out the latest model and no doubt, holds back unleashing all of their features at once so they can go back later and release yet another new model. Since their inception, there have been dozens of different types of iPods unveiled and plenty of innovation along the way.

From shrinking them down even smaller to increasing their memory capacity and their functionality, to recently adding a touch screen iPod never stops the magic. There are so many Apple iPods out there that if you wanted to actually read Apple iPod reviews on every single one, you could find yourself starting at your computer screen for several hours, if not days!

Currently, you can get the iPod Nano, the iPod Shuffle, the Classic iPod and the iPod Touch. The Shuffle is the epitomy of tiny and portable, and can just clip onto your pants or shirt and still provides 1 GB of storage. The Nano is a major step up from that, featuring a screen and storage up to 8 GB. The iPod Classic can store up to 100 GB of digital media to provide an endless array of music, video and pictures to have at your disposal. And the new iPod Touch has WiFi internet capability, so you can download new music, watch videos on YouTube and control it all through the awesome interactive screen.

Apple iPod Phenomenon owes a lot to Great Marketing

The other factor behind the huge and awe inspiring popularity of the iPod is the marketing effort that is still put into the gadget. It’s not just a music player (or a video player, or a picture viewer, etc) but it’s almost a status symbol. If you’re trendy and you know what’s popular, then you’re going to have an iPod. It has this enormous aura of cool seeping out of it, that makes people of all ages crazy to get their hands on one.

The good news is that it’s never too late to join in the craze and get yourself and your family members a few Apple iPods. If you’ve read all that you can from our Apple iPod reviews, and you’re ready for the next step, joining the world in the portable music, picture and video era, then you can buy Apple iPods.